Category: Brand Management

Creating a brand style guide is essential no matter how big or small your brand is. A brand guide is an asset for anyone who will ever touch your brand. It’s essential in order to ensure consistency across all your marketing efforts. So, how do you create one? Here are a few tips: 1. Start…

Okay so the title of this blog post is a bit of mouthful but this is a job role I see popping up more and more often. Companies are hiring internal specialists to help them host events, communicate with their staff and just generally project a positive image of the company. So what is internal…